water

binomial name: h2o
serving as a hydrating and enriching base for many skincare products, soft water is free of harsh, hard-water elements such as calcium and magnesium and is the perfect form of ion-free water for hydrating the skin.

benefit: the body is made up of 60 percent water, and with the skin being the largest organ, it experiences the bulk of the benefits of water. it helps to cleanse and distribute nutrients to skin cells. soft water can eliminate any residue left by oil, makeup and minerals found in hard water. it unblocks pores, allowing the skin to breathe and readily absorb any vitamins or nutrients instilled in body-care formulas.